WHAT IT IS
this weightless shampoo thoroughly cleanses and plumps from root to tip for the ultimate go-big moment now, and healthier-looking hair every time you use it .
WHO IT’S FOR
fine, limp, or flat hair
WHY IT’S SPECIAL
- provides instant fullness and lift
- contributes to a thicker look and fee
- cleans without drying or weighing down
- sets the stage for long-term volume


Create IT | Work IT - Holding Gel 2oz
Create IT | Whip IT - Volumizing Mousse 7oz
Create IT | Work IT - Holding Gel 6oz
Aquage | Working Spray 2 oz
Paul Mitchell | Daily Rinse Thickening Conditioner 33.8 fl oz
Create IT | Pump IT - Volumizing Powder
Biolage | SmoothProof Deep Treatment Mask
Paul Mitchell | Awapuhi Original Shampoo 33.8 fl oz
Paul Mitchell | Quick Slip Styling Cream 