WHAT IT IS
a weightless spray and primer for ultimate volume, body, + shine
WHO IT’S FOR
all hair is welcome! from curly to color-treated, this product is safe and effective for all.
WHY IT’S SPECIAL
flat hair never heard of her. this lightweight, pre-blowout primer lightly moisturizes + adds volume for ultimate body + bounce.


Create IT | Splash IT - Spray Gel 8oz
Create IT | Pump IT - Volumizing Powder
Create IT | Simply Volume Shampoo 12oz
Create IT | Simply 1 Step - 2-IN-1 Shampoo 32oz
Create IT | Simply Conditioner 32oz
Create IT | Chill IT - AntiFrizz Gloss 4oz
Paul Mitchell | Awapuhi Original Shampoo 33.8 fl oz
Create IT | Seal IT - Thermal Spray 2oz
Create IT | Seal IT - Thermal Spray 8oz 