WHAT IT IS
a bond repair conditioner that’s ultra moisturizing and clinically proven to repair + strengthen damaged strands due to everyday stressors, heat, + chemical treatments.
WHO IT’S FOR
made especially for those looking to strengthen hair + reduce breakage due to everyday stressors, heat, and chemical treatments.
WHY IT’S SPECIAL
- build a bond that lasts! this conditioner intensely hydrates while working to repair, strengthen + bring dry, damaged hair back from its breaking point.
- claims 87% more repair, 55% less breakage, 2x stronger hair after one use
- innovative bond cure technology – packed with bond cure technology, this conditioner targets the most abundant bonds in your hair, which break the most frequently during daily wear and tear.
- plant butters + vegan proteins – formulated with both plant + vegan proteins, the kure is rich in nutrients like omega fatty acids, vitamins, and minerals, + can provide keratin-like benefits from a plant source.


Paul Mitchell | Daily Shampoo 3.4 fl oz
Create IT | Work IT - Holding Gel 2oz
Create IT | Simply Amazing - Leave In Conditioner 8oz
Paul Mitchell | Clean Beauty Everyday Conditioner 1 Liter
Paul Mitchell | Color Protect Locking Spray
Create IT | Nail IT - Molding Glue 2oz
Create IT | Simply Restore - Repair Treatment 6oz
Paul Mitchell | Super Clean Light Finishing Spray 55% VOC
Create IT | Nail IT - Molding Glue 6oz
Create IT | Pump IT - Volumizing Powder 