WHAT IT IS
a bond repair shampoo that luxuriously lathers and is clinically proven to repair + strengthen damaged strands due to everyday stressors, heat + chemical treatments.
WHO IT’S FOR
made especially for those looking to strengthen hair + reduce breakage due to everyday heat damage, enviornmental stressors, and chemical treatments.
WHY IT’S SPECIAL
- build a bond that lasts! this shampoo’s luxe lather gently cleanses while working to repair, strengthen + bring dry, damaged hair back from its breaking point.
- claims 87% more repair, 55% less breakage, 2x stronger hair after one use
- innovative bond cure technology – packed with bond cure technology, this shampoo targets the most abundant bonds in your hair, which break the most frequently during daily wear and tear.
- plant butters + vegan proteins – formulated with both plant + vegan proteins, the kure is rich in nutrients like omega fatty acids, vitamins, and minerals, + can provide keratin-like benefits from a plant source.


Paul Mitchell | Clean Beauty Repair Conditioner 1 Liter
Paul Mitchell | Super Clean Extra Finishing Spray 55% VOC
Tea Tree | Scalp Care Anti Thinning Conditioner 1 Liter
Tea Tree | Hair and Body Moisturizer 33.8 fl oz
Paul Mitchell | Ultimate Wave
Create IT | Chill IT - AntiFrizz Gloss 4oz
Paul Mitchell | Platinum Blonde Conditioner 1 Liter
Create IT | Freeze IT - Hairspray 32oz
Tea Tree | Special Color Shampoo 1 Liter
Paul Mitchell | Express Style - Hold Me Tight 55% VOC
Create IT | Simply Moisture Shampoo 12oz
Create IT | Nail IT - Molding Glue 6oz 