Joico | K-PAK Reconstructing Shampoo 10.1 fl oz

This gentle but powerfully targeted shampoo goes right to the damage, lathering in lustrous, more resilient hair from the first use. Formulated with nourishing Keratin and Guajava Fruit Extract to help fortify weak strands and big plus here prevent future damage,* our non-stripping shampoo instantly improves elasticity, strength, and shine.