Redken | All Soft Mega Shampoo 16.9 oz

What It Is

Moisturizing shampoo that provides intense hydration for severely dry hair.

What It Does

• Cleansing formula that softens severely dry hair

• Delivers instant nourishment and replenishment for ultra-softness

• Increases manageability and shine

• Great for thick, coarse hair

What Else You Need to Know

All Soft Mega products are designed to deliver the ultimate hydration and nourishment for your client’s hair. This line is great for medium to coarse hair types that struggle to retain enough moisture with regular hydration products. All Soft Mega is formulated with Redken’s Nourish Complex infused with Aloe Vera to soften and moisturize dry hair.

Available NOW! This product is available in a PRO EXCLUSIVE 16.9oz size, which provides salon professionals with 30% more profit and clients with a built in 22% savings than the regular retail size. This size was created with the stylist in mind and provides clients with enough shampoo and conditioner to last between salon visits.