What It Is
• A moisturizing hair primer with hyaluronic acid that adds immediate shine and conditioning for a healthy look and feeling of hair.
What It Does
• Hydrates deeply and retains moisture lost by: humidity
What Else You Need to Know
• All Soft is Redken’s Best Seller! It features Redken’s Moisture Complex to deliver the ultimate softness and hydration.
• These products replenish hair’s moisture balance and improve manageability and shine. Using the full system provides 15x more conditioning.


Create IT | Simply Moisture Shampoo 32oz
Create IT | Play IT - Pomade 2.5oz
Paul Mitchell | Soft Style - Soft Sculpting Spray Gel 6% VOC 33.8 fl oz
Paul Mitchell | Ultimate Wave
Mitch | Double Hitter 2-in-1 Shampoo & Conditioner 33.8 fl oz
Create IT | Nail IT - Molding Glue 6oz
Create IT | Simply Moisture Shampoo 12oz
Create IT | Simply Conditioner 32oz
Paul Mitchell | Round Trip Curl Definer
Paul Mitchell | Clean Beauty Repair Shampoo 1 Liter
Paul Mitchell | Super Clean Light Finishing Spray 55% VOC
Paul Mitchell | Soft Style - Soft Sculpting Spray Gel 6% VOC 16.9 oz
Paul Mitchell | Dry Wax 