The foundation of the treatment. Formulated for dense, coarse texture.
- Penetrates deeply into the hair strand.
- Strengthens the internal keratin structure of hair by creating additional hydrogen and ionic bonds.
- Reduces dryness in the cortex to improve combability, elasticity, enhance shine, and increase softness.
- Can be used alone as a deep moisturizing and shine treatment.
- Infused with a Glucose Base Blend of simple sugars to act as a powerful humectant, aiding in the reduction of static electricity.
Can be blended evenly with nutriBASE LITE for “average” texture.


Create IT | Whip IT - Volumizing Mousse 7oz
Create IT | Splash IT - Spray Gel 8oz
Create IT | Freeze IT - Hairspray 8oz
Create IT | Simply Restore - Repair Treatment 14oz
Create IT | Seal IT - Thermal Spray 8oz
Create IT | Simply Moisture Shampoo 2oz
Create IT | Simply Volume Shampoo 12oz 