What It Is
• A moisturizing hair primer with hyaluronic acid that adds immediate shine and conditioning for a healthy look and feeling of hair.
What It Does
• Hydrates deeply and retains moisture lost by: humidity
What Else You Need to Know
• All Soft is Redken’s Best Seller! It features Redken’s Moisture Complex to deliver the ultimate softness and hydration.
• These products replenish hair’s moisture balance and improve manageability and shine. Using the full system provides 15x more conditioning.


Paul Mitchell | Sculpting Foam 6% VOC 2 oz
Create IT | Freeze IT - Hairspray 8oz
Create IT | Seal IT - Thermal Spray 8oz
Paul Mitchell | Smoothing Super Skinny Conditioner 33.8 fl oz
Create IT | Simply Moisture Shampoo 12oz
Paul Mitchell | Round Trip Curl Definer
Paul Mitchell | Platinum Blonde Shampoo 33.8 fl oz
Create IT | Pump IT - Volumizing Powder
Create IT | Nail IT - Molding Glue 2oz
Tea Tree | Lemon Sage Thickening Shampoo 2.5 fl oz
Create IT | Chill IT - AntiFrizz Gloss 4oz 