Prime and Volumize
Give hair a boost of volume, style memory and shine. Our formulas are brimming with essential vitamins and minerals, and crafted with the highest level of natural origin without compromising professional performance. Blending cold-pressed organic botanicals and scientifically crafted ingredients—including hyaluronic acid, peptides and antioxidants—our products create powerful results.


Paul Mitchell | Super Clean Extra Finishing Spray 55% VOC
Create IT | Play IT - Pomade 2.5oz
Create IT | Nail IT - Molding Glue 6oz
Paul Mitchell | Flexible Style Hot Off The Press Hairspray
Kevin Murphy | Staying.Alive 1 oz
Paul Mitchell | Clean Beauty Styling Cream
Create IT | Splash IT - Spray Gel 8oz
Paul Mitchell | Clean Beauty Heat Styling Spray
Create IT | Simply 1 Step - 2-IN-1 Shampoo 12oz
Create IT | Simply Volume Shampoo 12oz
Paul Mitchell | Twirl Around 